Instagram is a photo sharing platform where millions of photos are shared daily. This social media website is different from other sites in terms of its features. You can make your profile and share photos relevant to your passion or your brand. It is a great place to connect with your customers if you want to use it for marketing purposes. Nowadays a lot of online businesses are using Instagram to market their products. Instagram is no doubt a necessity for online business owners. You can get maximum benefits of this website of you use proper strategies, and you know how to build your brand voice here.
Having an account on Instagram means you will need more and more followers to fuel your popularity. As an online brand or business, your customers will be your followers so you should strive to convert them into potential buyers using right strategies. For example, if you have an online website of women clothing, you can use your Instagram account to share photos of new arrivals, sale items and clothes that are being offered on special promotions. This way, you can attract more people who like to buy women clothes online. They will follow your posts and talk to you about methods to buy your products. They will become your followers in a real sense.
Well, if you want to improve your sales and online presence, you must apply right methods so that you can increase your followers on Instagram. More fans mean – more popularity so you can share high-quality images, videos, and posts to talk to your customers. You can encourage your followers to spread your brand name to their friends and community so that you can improve your chances of getting followers. There is another trend that is strengthening its roots in social media market nowadays; to buy followers for your social media profiles. Well, to an extent, this method works, and you can get more followers by investing your money. Many online companies are offering thousands of followers and “likes” for Facebook, YouTube, Instagram, and Twitter. These followers are fake followers from inactive accounts of websites or likes from bots. You can instantly increase your fan following from thousand to millions just by using your money.
The method to buy Instagram followers using bots or software is not right and ethically, it is not right to use such practices for improving your followers on Instagram. However, unfortunately the trend of this marketing technique is rising, and many online brands are following this. However, other than buying followers, you have many ways to utilize for making your Instagram account a popular channel for your brand. Just by working hard and by being consistent, you can attract more followers for your Instagram account.
As a brand owner or a business marketer on Instagram, you cannot deny the importance of having more followers for your profile. It brings credibility to your brand as people will trust you and think of you as a reputable brand. You can also improve your online presence as higher user engagement will make you appear on the top of search results of search engines. All in all, there are many benefits of increasing your followers on Instagram. Have a glance at following methods for increasing the number of followers on your Instagram account.
Connect your blog to your Instagram account
If you have an active blog where you post regular updates about your brands news and new products, you can link it to your Instagram account so that your internet visitors can follow you back on Instagram. Nowadays almost every brand has an active blog and most of the customers follow their preferred brands on their blogs. If you will share your Instagram posts on a blog and post high-quality images on your Instagram account with backlinks of your blog, you can invite more users to follow you on Instagram.
Collaborate with your fellow Instagram brands
Another way to increase the number of followers for your Instagram account is to discuss with your fellow brand owners. They might be striving harder just like you to get more followers and fans on social media websites. If you show your interest in promoting their posts and products, they will also promote your posts and in this way, both of you will get benefits from mutual followers. You are not exchanging your customers as nobody can force Internet users to buy anything from anywhere that he or she do not want to! That will just help you; as well as your fellow brand owner to get more Instagram followers.
Use Facebook with your Instagram account
Recently, Facebook invested in Instagram so now; using both of these social media networks is possible as they can be utilized side by side for the active promotion of your online brand. You can make a Facebook page, or if you already have an active page, you can link it to your Instagram profile using relevant HashTags and images. This can benefit you as your Facebook fans will also follow you back on your Instagram platform. You can get more Facebook users to like you on Instagram.
Use popular HashTags
Instagram allows its users to use popular HashTags with their posts. Now you can use these HashTags to create relevancy to your Twitter and Facebook posts too. By using popular and trending HashTags, you can get more people to check out your Instagram profile, and this will increase the chances of getting more followers.
Post quality; not quantity
If you are compromising on quality of your posts and images whether you are using Instagram or any other social media channel, you will not get more followers. You can apply any of the above techniques to attract more Instagram users in order to follow you back but if you are not posting quality content, you will not get success in improving your fan base.
So these were the highly effective ways to improve the number of your Instagram followers. You can also use other ways like posting on right times, using help of online contests, engaging your audience and keeping them happy if you want to get more followers on Instagram. Instagram is an extremely welcoming website where you can get success if you work harder, and if you have the passion to be on the top.
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